Challenge: A prominent Central London operator with 40 units historically focused on the corporate and medical travel segment. While their seasoned revenue management team, with a background in hotel operations, brought valuable industry knowledge, they faced challenges in adapting to the dynamic short-term rental market. This resulted in peak season bookings being secured too quickly at suboptimal rates and an adherence to premium pricing in the off-season, leading to an occupancy rate that struggled to reach its full potential.
REVTECH Impact: Within just 11 days, RevTech’s expert management increased revenue by 28%, securing £185,000, despite a year-on-year downturn in market demand.
REVTECH Solution: RevTech intervened with a pilot of 11 properties, swiftly expanding to the entire inventory due to early success. Our strategic approach adjusted reservation pacing and pricing, optimising for market demand and seasonality.